Photo of the great lineup of speakers at The inaugural women’s Entrepreneurship Day Wisconsin (WEDWisconsin)

Linking Learning to Action – What’s Happening at Women’s Entrepreneurship Day Wisconsin

by Laura Gallagher, Chairwoman of Women’s Entrepreneurship Day Wisconsin, Founder and CEO of The Creative Company

You can link learning to action immediately at Women’s Entrepreneurship Day Wisconsin – a conference for women entrepreneurs, business owners, founders, executives, policy makers and change agents.

From tools to support, ideas and connections, you will gain practical skills to grow your business, NPO, and entrepreneurial efforts.

When leaders grow, revenues grow, jobs are created and lives are changed. This is the mission of WED – to celebrate, empower, and support women in business to alleviate poverty (in Wisconsin) and worldwide.

Wisconsin’s thought leaders at every stage and every age will be gathering together on Tuesday, November 14, 2017 in Madison at Women’s Entrepreneurship Day Wisconsin at Monona Terrace to learn, encourage and grow our businesses, communities and lives.


(Use Code “LAURA20” and save $20!)

The line up includes leaders from nearly every sector including:

Christina Outlay, PhD

Christina Outlay, PhD, Creator of colorcoded, whose mission is to get more girls, minorities and low-income youth interested in computing. She’s on a panel moderated by Brennan Nardi from Madison Community Foundation talking about building the world we wish to see through social innovation.

Jan Eddy

Angel Investor and Tech Entrepreneur Jan Eddy. Jan will be on a panel discussion with the U.S. Small Business Administration and WWBIC talking about how to get funded at any stage.

Dina Nina Martinez

Lady Laughs Comedy Festival Founder and President of Artimus Productions Dina Nina Martinez will talk about the Success Matrix and how she’s conquered her fears and became not only one of the funniest comics in America but also an entrepreneur.

Jenny Herritz

SVA’s Jenny Herritz will guide us through an important session on how to use data to move your ideas forward.

Plus many other thought leaders, trailblazers and change makers who have experienced set backs and triumphs along the way and are here on this day to encourage you to take the next step.

You won’t want to miss the inaugural event where we celebrate, empower and support women in business and leadership in Wisconsin (and globally) to eliminate poverty worldwide.

See you on November 14, 2017 at Monona Terrace!


(Use Code “LAURA20” and save $20!)


8:00 AM – Registration

Morning Sessions Include:
Session 1 – Life Under Construction
Session 2 – Live “Think Tank” Exercise – Opportunity, Risk, Resources and You!
Session 3 – Show Me the Money! – How to Get Funding at Any Stage

12:00 PM – Lunch

Afternoon Sessions Include:
Session 4 – The Success Matrix
Session 5 – Building Brave
Session 6 – Communicating Confidence by Using Data
Session 7 – Social Good in Action
Session 8 – To Grow or Not to Grow

4:50 PM – Cocktail Hour/Story Slam

5:30 PM – Join us after the WEDWisconsin Conference for the 3rd Annual W•O•M•E•N Reception at The Madison Club to hear Toni Sikes, CEO of CODAworx. Register for the reception at the Wisconsin Technology Council. WED attendees save $25!


Laura Gallagher is founder and president of The Creative Company, Wisconsin’s leading PR and Digital Agency where missional leaders go when they need to build, grow or change their story. Clients experience a responsive, connected, creative and data centric results-oriented leadership team of marketing professionals who believe one person can change the world.

The Creative Company is certified by the State of Wisconsin as a Woman-Owned Business Enterprise. Laura Gallagher was recognized by the Governor in June of 2016 as a Trailblazer in Wisconsin at the Wisconsin State Capitol. Her book #180in120 – How to Recharge Your Business in 120 Days is available on Amazon and at