Do you have a role model, a mentor and path? Maybe it’s time for you to grow in a new direction.

Early in 1989, I met Mark Deadman. Mark's family owned The Chocolate Shoppe ice cream stores. Mark was my night school Consumer Behavior professor. Mark was also the first person to tell me I should start my own business. I went to the library and got 21 books on how to start my own business - and then I started a business. I started it at my kitchen table at the age of 21 with a telephone and a Mac Plus computer and more determination and grit within me than I even knew. But something else happened even before Mark said I could do it, I worked for a female entrepreneur. She too had started her business when she was 21 years old. I had a role model, a mentor and a path so I thought - why not me? The funny thing is, last year in June, she and I both received significant lifetime achievement awards from the Governor of Wisconsin.

“If you are successful, it is because somewhere, sometime, someone gave you a life or an idea that started you in the right direction. Remember also that you are indebted to life until you help some less fortunate person, just as you were helped.”

Melinda Gates

On Monday, November 19, 2018, you're invited to join me and countless other women at a leadership summit celebrating women in business at Women's Entrepreneurship Day, a conference built just for you.

On this day, you will be inspired, equipped and changed. And you'll be in good company.

Women now make up 40 percent of new entrepreneurs in the United States - the highest percentage since 1996, according to the 2016 Kauffman Index of Startup Activity.

The challenge is that we still are significantly under capitalized and the majority don't have more than a few employees. Only 3 percent of women-owned firms in the U.S. have "high economic impact," generating $500,000 or more in revenue, compared to 9 percent of male-owned firms, according to the 2016 State of Women Owned Businesses Report.


There are plenty of reasons why beginning with capital.

  • Men start their businesses with six times as much capital as women do, according to the most recent National Women's Business Council (NWBC) Annual Report.
  • And yet, one analysis by Quantopian hedge-fund researcher Karen Rubin showed that women CEOs outperform peers three to one in the S&P 500, further developing the conversation over women driving top financial returns.
  • Businesses with a woman on the executive team are more likely to have significantly higher valuations at Series A--as in, 64 percent higher.

WEDWisconsin aims to empower, celebrate, inspire and support women and girls in business and technology. The mission is to alleviate poverty by empowering, celebrating and supporting women in business worldwide. There is no question that my life's story has been different because I chose to start and grow a business.

More information can be found at

Be part of something bigger than yourself and see what's possible in your one and only amazing life. Register now!